I have been optimising our site to hit the number one spot on the google search for the past 6 months. I have everything in place and (aside from a little messy HTML) it’s perfect compared to our competitors sites. Now, we’re still not hitting that top spot.
I ran my tests using SEOPTIMER (http://seoptimer.com) and when I test the main url, our meta description is being pulled from our blog- this is the main reason that I can see that is preventing us from moving up the rankings. In fact, we’re heading down slowly but surely.
In the theme options menu there is a place to enter a meta description. Why is this not what’s being pulled? Is there something I’m doing wrong?
Any help is appreciated.